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AI Insights · Timothy · July 2022

Top 5 Consumer Finance Apps on Android in Kenya, Q2 2022

A look at the performance of the top 5 consumer finance apps on Android in Kenya during Q2 2022, including trends in downloads, revenue, and active users.

Top 5 Consumer Finance Apps on Android in Kenya, Q2 2022

During the second quarter of 2022, the top 5 consumer finance apps on the Android platform in Kenya showed a variety of trends in weekly downloads, revenue, and active users. Here’s a closer look at their performance:

YNAB experienced fluctuations in weekly revenue, peaking at around $25 in late April. The app's revenue generally stabilized at around $10 per week towards the end of June. Weekly downloads for YNAB were inconsistent, with occasional spikes such as 44 downloads in early April. Active users saw minor variations, starting at 68 and peaking at 84 in early May, before settling around the mid-60s by the end of the quarter.

Wallet: Budget Expense Tracker showed consistent weekly revenue, typically around $10, with a notable peak at $31 at the end of May. Downloads for Wallet saw a steady increase, reaching a high of 333 in the last week of May. Active users also grew, starting from 764 and peaking at 977 at the end of May, before slightly decreasing to 847 by the end of June.

Mobills: Budget Planner maintained steady weekly revenue, generally around $8 to $10. Active users for Mobills fluctuated, starting at 30 and dropping to 10 in mid-May, before recovering to 28 by the end of June. No download data was recorded for this app during the quarter.

1Money: expense tracker budget saw a varied weekly revenue, ranging from $4 to $11. Active users showed a declining trend, starting at 485 and decreasing to a low of 332 in mid-June, before slightly recovering to 354 by the end of the month. Similar to Mobills, no download data was available for 1Money during this period.

Bankin' had consistent weekly revenue, generally around $7, with minor fluctuations. Unfortunately, there was no download or active user data available for Bankin' during Q2 2022.

These insights are based on data from Sensor Tower, which provides more detailed analytics and trends for mobile applications.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2022